[01] Science-led skincare · Bengaluru

Skincare with the percentages on the front.

Serums, sunscreens and cleansers built around one or two actives each. We print every active and its exact percentage on the label, so you always know what you are putting on your skin.

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Best place to start Niacinamide 10% + Zinc PCA 1% ₹599 · 30 ml

[02] The formula, out loud

Every active. Every percentage.

No “proprietary blends”. Each bottle carries one or two actives at a stated strength, the pH it is buffered to, and whether it is meant for morning or night.

0%

Niacinamide

Paired with 1% zinc PCA. Helps skin look less oily and more even.

0%

Vitamin C

Ethyl ascorbic acid, a stable form of vitamin C, in an airless amber bottle.

0%

Salicylic acid

Oil-soluble BHA at the usual cosmetic strength. Evenings, a few times a week.

0SPF

Sunscreen

SPF 50, PA++++. Gel texture, no white cast on deeper Indian skin tones.

[03] The shelf

Shop the lab.

[04] Skin finder

Four questions. One routine.

Tell us a little about your skin and day. We will put together a cleanse, treat, moisturise and protect routine — and take 10% off if you buy it as a set.

Suggestions, not a diagnosis. Patch-test anything new, and see a dermatologist for skin conditions.

Question 1 of 4

[05] Ingredient glossary

Read the label like a chemist.

[06] How a bottle is made

From bench to bathroom shelf.

  1. 01

    Pick one job

    Every formula starts with a single, clearly stated purpose and the active best suited to it.

  2. 02

    Fix the strength

    We use the percentage common in published cosmetic formulation, not the highest number that sells.

  3. 03

    Buffer & test

    Each batch is pH-checked and stability-tested in heat and humidity before it is filled.

  4. 04

    Print it all

    Active, percentage, pH, AM/PM and a batch number on the front. Nothing hidden on the back.

Concept by Brand Evolution